For a stylised inspiration I would look to those publications that already exist, and to analyse why they hold so much importance, why they are successful within the mainstream market: products such as NME a weekly publication and Q a monthly publication, both of which are highly successful.
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NME (National Music Express) is published by IPC- Inspire (IPC-Media’s Male division. It is considered an ‘indie-rock’ music magazine, complete with a relaxed view within its journalism and it’s approach to professionalism, combined it creates a sense of realism, not segregation between the artists and their fans. NME is aimed at a predominantly male audience, aged 16-24 in from an ABC1 background (Forrester 2002). As we can see from the front cover it is simplistic yet effective, adjusting the text and colour of the logo, as it is iconic within itself, to match the image used. This allows it to be both noticeable but also to attract the attention of fans of the artists featured. |
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Q magazine is published by Bauer Media Group. Although it is hard to find to whom the product is actually targeted to, it is safe to assume that the product is aimed at a more mature audience, they do not specify in a genre as per se, as it’s main interest is within new releases and upcoming artists. The concept that Q is aimed at a more matureaudience is shown by the use of polysyllabic lexis and elaborate code, the style of journalism is highly professional. Q’s iconic front covers follow a stylised tradition of a simple, yet highly effective, image of the featured artist, surrounded by other information. With the renown Q logo in the corner it is easily recognisable from a distance what the publication is, attracting those who follow the magazine and those interested in the artist featured. |
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