Feature Development

Initially, I worked to my layout idea I drew up in planning. sectioning the page clearly in two, to have a clean break in the sections of the feature, left hand-side for content and right for imagery and facts. I used the same gray swatch I made for the contents page.

After placing the image, I found it to be too wide and so I resized it on Photoshop in order for it to fit well and not spill into the rest of the feature. The creation of the feature's masthead was probably one of the more time costly things to do, as I had to maintain a sense of aesthetic without it overlapping, the text flow breaking due to adjusting leading and that it wouldn't take up too much space. I also added the top right corner text box filled with my planned content.

I took two of my favourite, closely linked and the most important, in my opinion, sections of the interview to fill the gray text box, as if to promote that those two questions are standardised for every interview. The text itself was written in 'Helvetica' and used the same purple swatch I used on the front cover as a highlighter. I decided to use 'Papyrus' as the '5  New Artists' font, as because it is so different to Minion Pro and Helvetica it stands out and looks more like a logo for a serial feature. I then laid out the text boxes ready for my feature.

I placed my feature into the text boxes, allowing them to overflow into one another, but realised that the feature fitted well and I had spare space at the end. The introduction, I made sure that 'Sara Spade and The Joyful Noise' was highlighted, increased in font and using the themed purple swatch.

I shortened the first text box until the overflow reached capacity in the secondary text box and then placed a image box ready for placement. I found an appropriate image and edited it in Photoshop, so that the size would fit well and placed it in the bottom corner.

I realisied that leaving the feature like that left it a lot to be desired. I had a final adjusting before adding a paper swatched thin rectangle running across the bottom of the feature, in order to add page numbers and the publication name for professional reasons, and pull quotes on the standardised gray swatched rectangle as finishing touches.